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стилистика. Graphon

Graphical expressive means include the use of punctuation, graphical arrangement of phrases, violation of type and spelling. Graphon - the intentional violation of the generally accepted spelling used to reflect peculiarities of pronunciation or emotional state of the speaker. Types of graphon: multiplication, hyphenation, capitalization, apostrophe. Functions: - to give the reader an idea about smth (level of education, emotional state, origin). – to attract attention. – to make smb memorize it. – to show smth, explain. Graphical means are popular with advertisers. They individualize speech of the character or advertising slogan. * A better stain getter.* How do you spell relief? R-O-L-I-P-S – to make reader / listener to remember it.

A phoneme has a strong associative and sound-instrumenting power. Due to its articulatory and acoustic properties certain ideas, feelings, images are awaken. It’s vivid in poetry.

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12.12.2013; 11:42
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